Fractional CMO
On-demand marketing leadership to define your brand, drive demand, and fuel sustainable growth.
At Audax Ventures, our Fractional CMO services help startups and growing companies develop and execute a clear, effective marketing strategy—without the cost or commitment of a full-time hire. We bring high-level marketing expertise, strategic direction, and team leadership tailored to your stage and goals.
What is a
Fractional CMO?
A Fractional CMO is a part-time or contract-based marketing executive who brings strategic oversight and executional direction to your marketing efforts. They operate as a senior leader on your team—developing positioning, guiding campaigns, mentoring internal teams, and ensuring all marketing efforts are aligned with your business objectives.
Whether you're launching a new brand, expanding into new markets, or trying to increase lead generation and conversions, a Fractional CMO gives you access to the leadership and insight you need to compete and grow.
Why Choose a Fractional CMO?
Building a high-performing marketing function takes time—and hiring a full-time CMO may not be feasible for many startups or scaling companies. A Fractional CMO gives you access to the experience and strategic guidance you need, exactly when you need it.
At Audax, we understand the balance between brand and performance. Our Fractional CMOs combine creativity, strategy, and data to help you grow faster, market smarter, and build a brand that resonates.
The Fractional CMO Services We Offer
Our Fractional CMO services focus on helping your business stand out, attract the right customers, and turn strategy into measurable results. We specialize in:
Marketing Strategy & Positioning
We define your brand narrative, target audience, and go-to-market strategy to ensure alignment and clarity across all touch-points.
Campaign Planning & Channel Management
We design and manage multi-channel campaigns across SEO, paid media, content, and email to drive awareness and demand.
Scaling & Readiness Advisory
We coach existing marketing teams, help hire the right talent, and implement KPIs and reporting to drive accountability and outcomes.
How We Work With You as a Fractional CMO
Flexible, Embedded Leadership
We work alongside founders, CEOs, or internal teams to provide senior-level marketing support that fits your structure and stage.
Typical engagements include:
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Developing or refining your marketing strategy and messaging
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Overseeing content, digital, and performance campaigns
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Supporting new product launches or brand repositioning
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Leading or mentoring internal marketing hires or contractors
We offer flexible engagement models that scale with your needs—from a few days per month to more hands-on involvement during key growth periods.
Ready to Strengthen Your Marketing Leadership with a Fractional CMO?
Let’s talk about how a Fractional COO can bring structure, focus, and execution to your business.
At Audax, we help businesses unlock efficiency, adaptability, and growth through our fractional executive services tailored to their exact needs.
Click below and book a free strategy call with our team.